SEO Outsourcing
Search Engine Optimization (SEO) process involves a series of complex
processes and analysis like market surveys, web log file analysis,
html code analysis, defining proper theme/layout, research into
keywords, content enrichment, proper website design and ethical
search engine submission to ensure the presence of your website
in the search engine results pages. This process should be customized for each of the
individual search engines in order to achieve these high ranking
levels.
We, at OutsourcingProfessionals.com,
specialize in SEO outsourcing and with us you expect to enjoy atleast
the following benefits at no extra costs:
- You can concentrate on your marketing and developing Joint Venture
deals and close more orders, more quickly.
- You don't have to be bogged down with routine site management
and optimization activities.
- We are professional SEO consultants with extensive
experience and are already providing direct services to clients
as well as outsourcing services to reputed SEO
firms.
- Since we are based in India, the services come to you at a fraction
of the cost you will incur when you recruit local talent.
The savings can be up to 78%.
- You can pay on per-site basis or on monthly
retainer basis.
- SEO services that you can outsource to us include on-page optimization
of elements like title, description,
keywords, alt-tags and body
copy.
- You can also outsource link-building and Pay-per-click
management.
- We will stay in touch with you through regular
email and Instant messenger chat.
- We will provide regular progress reports in
your formats. We can also update suitable web pages on your web
sites if you disseminate this information to your clients through
your web site.
- You can pay us by credit card or Paypal over a secure server.
We take the following path to ensure completion of the project:
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WEBSITE EVALUATION AND ANALYSIS:
Website analysis/evaluation is the continuous process
of identifying, understanding, and adapting outstanding practices
against recognized industry leaders to help your website improve
its performance. It is an ongoing activity that is intended
to improve performance and can be applied to all facets of operation.
We first closely observe and analyze your website concentrating
mainly on the domain area you specialize.
-
COMPETITION ANALYSIS: TWe
make a list of your competitors and visit their website to closely
observe and analyze various techniques used by them. The properly
planned strategy is implemented to various other steps required
to attain top rankings and would help your website to maximize
its performance in search engines.
-
WEBSITE STUDY. After the
Competition Analysis,we proceed towards analyzing your website
as to how closely is it related to these previous analysis.
Study the structure of your website and compare the same with
that of your competitors to get an idea of how the optimization
process should be. During the Website Study process, plan and
design a layout for your website is made which will be implemented/designed
during the optimization process to give your site a professional
look and make it more search engine friendly.
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IDENTIFY AND DEFINING KEYWORDS. Careful
research into keyword phrases is an essential step towards a
successful SEO campaign. The optimization process will yield
no results if the proper keyword phrases are not targeted. Since
single keywords are so generic in nature and usually so competitive,
it is important to research "keyword phrases" consisting
of more than two keywords to optimize for on each page of the
web site. The question is how to know what phrases people use
when they search for information online? This is where "keyword
research" tools come into picture. We use various tools
to get the best possible and most frequently used keyword phrases
for your website.
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SELECTING THE BEST KEYWORDS. After
the initial keyword analysis, the keywords are collected and
sent to you for your final confirmation on the keywords. You
will then have to select the best keywords in the order of importance
and send us the same so that pages can be optimized according
to those keywords to attain maximum results.
-
WEBSITE CONTENT ANALYSIS. In
this process the we review the content of your website (All
Pages). Since search engines not only consider meta tags, but
also text from the body of the page for any search query, it
is very important to have some text on the body of the page,
which has some keywords evenly scattered on the page. This factor
has a great significance in placing your website in search engines.
We also ensure that the content we change will be search engine
friendly retaining its original meaning. Prior permissions will
be duly taken by the SEOs before implementing any major text
change.
-
DYNAMIC PAGE OPTIMIZATION. After
all the hard work you come to know that your dynamic site (database
driven) is still not ready to be exposed to the search engines.
There are lot of search engine spiders which still do not recognize
(or read) the dynamic sites as compared to the static html sites.
Anything beyond the question mark (?) which commonly occurs
in all the dynamic pages turn out to be aliens for these search
engine spiders. There is nothing to worry about this situation.
There are so many dynamic sites on the internet making good
money and of course, you too can start making. We will provide
you with a feasible solution for such a site retaining its originality
and working within the SEO standards.
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RECIPROCAL LINK BUILDING. The
most important aspect in today's search engine ranking algorithm
is the advent of link popularity. Search engines are always
developing ways to make their results more relevant. In the
last couple of years, links have become increasingly more important
to the engines because they see links as an endorsement of your
site by other website's. This process will setup the complete
link categories, link pages and configure the same with your
server so that the pages reside on your server. We then request
links from high quality sites (Google Page Rank 4 and greater)
which are relevant or complimentary to your website for reciprocal
links. This is an ongoing process which involves communication
and daily maintenance.
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SEARCH ENGINE SUBMISSION. We
then categorize your website and submit manually each page of
your site to various search engines like Google, Altavista (manual
submission), AOL and directories like DMOZ (Netscape) etc.
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RE-OPTIMIZATION / MAINTENANCE &
MONITORING. Your ranking in the search engines will
constantly fluctuate for a variety of reasons. New sites are
added and dropped from the index. You can also subscribe to our
web site maintenance service, which watches your web site performance and make suitable improvements on regular basis to keep the performance at top notch levels.Once you've achieved a high
ranking we need to regularly monitor your position and 'tweak'
your web pages if necessary.
How to proceed for Your SEO Outsourcing?
You can provide some quick details at our SEO outsourcing service and we will get back with an offer.